10 Benefits of Corporate Video Production

Several tech research companies estimate that video will comprise over 80% of all internet traffic by the year 2021.

With just about every social media channel now offering video options and most services offering automatic subtitles, it’s never been easier to share videos. A corporate video could be the missing piece of your marketing puzzle this year.

Content marketing is changing as the internet shifts. Instead of the typical dry infomercial style videos of the past, companies such as Vibrant Media Productions create useful content that audiences are hungry for. By sharing information, responding to trending content, or creating instructional videos for how to use products, companies are getting consumers to follow them.

Rather than having to chase down customers, great corporate video content will get customers to follow you. Here are 10 reasons why your company needs professional corporate video production.

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Corporate Video Production Company Orlando

1. Consumers Pause For Videos

Autoplaying subtitled videos on social media get users to slow their scrolling. As mentioned above, the traffic for videos has never been higher. If you’re creating and posting videos, you’re creating a worthwhile slowdown in the daily deluge of content feeds.

Having videos on your website makes you 75% more likely to keep the traffic you get for more than a few seconds. If you’re going to spend money to get traffic, make sure you can keep it with a great corporate video.

2. Shares Will Be Huge

Social media channels recommend you include images with any kind of post. They’ve also discovered that videos get shared more on social media than any other kind of marketing strategy.

If you focus on creating strong corporate video content that resonates with your audience, it’ll be easy to get shares. Have a video created that includes sincere and emotional content. When viewers can connect to a post in an emotional way, they remember it longer and are more likely to pass it on to their network.