Multi-year case study project from start of construction to completion
J. Raymond Construction Corp. has been a premiere partner for retail and large-scale construction projects since 1989. They came to Vibrant Media Productions with a multi-year project to track and capture the complete remodeling of the Winter Park Village shopping district in Winter Park, FL.
They were looking for a company who could capture footage before, during, and after construction and turn it into an engaging narrative highlighting the success of the project. Vibrant took that direction and created several marketing content videos/photos for J. Raymond to be used across tradeshows, websites, emails, and more.
Company Profile: J. Raymond Construction
- Established 1989
- Specializes in retail space construction
- Clients include Publix, Buc-ee’s, Walmart and more
- Listed as one of the Best Places to Work (Orlando)
Objectives
- Document the complete remodel of Winter Park Village from start to finish
- Create video content for wide-usage at tradeshows, online markets, email blasts and more
- Utilize high-end video content to highlight company values and installation processes
- Showcase the complexity of this multi-year construction project
Pre-Production
J. Raymond had a lot of ideas for what they wanted to do with the Winter Park Village project, but did not have much industry knowledge about media production. The team at Vibrant was able to take all the ideas thrown at them to create a complete production plan that would take the team through the multi-year construction project. From scheduling flexibility and final concepts, the team was able to roll with the inevitable changes that come with construction.
“Vibrant was really good about listening to a bunch of people that do not know anything about media and taking that information and shaping it into exactly what we were looking for.”
Editing / Finalization
Because of the length and complexity of the project, it was really up to the Vibrant team to vet the footage and make highly engaging content that hit all of the key points of the Winter Park Village project.
The editing team was able to find the most dynamic shots to make sure the story was told and all the key concepts were incorporated to showcase the impressive work being done.
Over the course of two years, Vibrant and J. Raymond kept their strong partnership moving forward. The VMP team was on-location for every project milestone and phase completion.
By keeping communication tight and storyboard concepts organized, every shoot day was productive and critical in reaching the final project goals.
Our Greatest Achievement Is Client Satisfaction
“They provided ideas on how to accomplish our vision in ways that, personally, I never thought of. The final footage is top notch. This video elevates our brand.”
J. Raymond Construction was looking for a long-term partner who could create a high-profile project video covering the entire Winter Park Village remodel.
With a strong partnership in place, Vibrant was able to deliver exactly what the client was looking for and produce content that can be used across various marketing efforts.
Let us do the same for you.
No matter the size or scope of your business, we can create a visual media package that truly delivers results. Reach out to us today for a free consultation.
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