Rollins College’s Empowering Good Project.

Creating powerful video content to advance programs supporting small and diverse nonprofits

Company Profile

  • Private college in Winter Park, FL (Rollins)
  • Founded in 1885
  • Ranked #1 in Best Colleges, Regional Universities South
  • The Crummer Graduate School of Business ranked by Forbes among the best business schools for return on investment
  • MBA program ranked #1 in Florida by Forbes

Key Results & Impact:

  • Story-driven overview videos delivered
  • High-level executive interviews produced on location & in studio
  • Educational video modules produced over the course of 6+ months

Project Objectives

  • Raise awareness of Empowering Good program through video content
  • Optimize website with Program Overview video
  • Capture high-end video interviews with executive level community leadership
  • Create educational modules to support the initiatives of the Empowering Good program

Services

Introduction: 

Rollins College came to Vibrant Media Productions to promote its Empowering Good initiative in partnership with Orange County, Florida, the Edyth Bush Institute for Philanthropy and Nonprofit Leadership, and the Crummer Graduate School of Business at Rollins College. The initiative is aimed at educating small and diverse nonprofit leaders across Orange County to understand the business mechanics of running a nonprofit. 

Vibrant Media was tasked with creating video content to optimize the Empowering Good website, provide an overview of the program, capture testimonials, and creating educational modules for program participants over a 6+ month period.

Our Approach: 

The Vibrant team was on location at Rollins College to capture the press conference announcing the Empowering Good program from the start. The team also conducted interviews with high-profile community leaders explaining the impacts of the program. From capturing B-roll to producing testimonials and interviews, every piece of footage had the mission and story of the program in mind.

In Studio

Rollins College also took advantage of Vibrant’s in-house studio to record educational modules for the Empowering Good program. It was fully customized with lighting and a green screen background to meet the specifications of the client. The space was also fully outfitted with a private green room for the Rollins team to conduct business and give feedback on the modules being recorded.

Client Testimonial

When working with such a mission-driven client, the story means everything.

Vibrant’s editing team was able to take all the elements captured over multiple shoot days to deliver video content highlighting the impact of the Empowering Good program, how it works, and to drive home the key message and objectives of Rollins College. 

Finished Product

By working with Vibrant Media Productions, Rollins College has been able to raise awareness of the Empowering Good initiative along with its partnerships with Orange County, Florida, the Edyth Bush Institute for Philanthropy and Nonprofit Leadership, and the Crummer Graduate School of Business. 

Behind the Scenes

The program website has been optimized with new video content so applicants can get a better understanding of the program and how it can help their nonprofit.

Most importantly, the mission and story of the program was captured in a succinct, thoughtful video with high production value. Now, Vibrant will be continuing its work with Rollins College to create new educational modules, video testimonials of participants, and more.

Rollins College

Over the past ten years, Vibrant Media Productions has been honored to work with so many exciting businesses. None may have had content quite as intense as Karate Combat, but the passion and dedication of the teams behind each business was just as fierce.

Browse more work like this Rollins College (Empowering Good) case study below. Through our endeavors, we are thankful to have earned not only 200+ Google-verified 5-star reviews, but also enduring partnerships, many of which have evolved into friendships. We would love to add you to that list. Email [email protected] or use the link below for your free consultation. Let’s get working.

If you think that your business can benefit from increased brand awareness, boosted SEO, and a measurable ROI, email:

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